At Jaguar Solutions Pvt. Ltd, through years of experience, we have a clear understanding of the three SEO tiers: Technical SEO — Your site’s structure, which determines the ease or difficulty faced by search engines to crawl and subsequently index your content; On-Page optimization and Off-page optimization. Accordingly, we identify all technical issues and limitations faced by search engines and take appropriate steps for their minimization.
Phase One
Our highly trained Search Engine Optimization experts will optimize your website, paying close attention to your website structure, code and will ensure your website meets search engine standards for high search rankings and become visible on Google top 10 rankings.
Stage 1: Client Consultation
When we talk about SEO, many SEO agencies and clients focus only on keyword ranking on search engines without focusing on conversion ratios and here we make a difference. Our SEO Campaign starts with knowing your business, your products or services, target market, current marketing campaign etc. Once we have a firm grip on where your company currently stands, and where you want to go, then we can implement a tailored Search Engine optimization strategy to meet your needs.
Stage 2: Know your Competitors
It is time to know your best friends in SEO, your competitors. Our technical SEO team can analyze any website and get to know the difference between your site and your competitor’s website. Why it ranks higher or lower than other websites targeting the same keywords? Our team will do competitor research specific to your market.
Stage 3: Audience Research
Once we know your business and your competitor’s digital strategies. We research audience personas, their pain points, how consumers are searching for your product or service online.
Stage 4: Current Data Mining
Our SEO team will undertake a comprehensive audit of the current website, including content, technology, current online marketing strategies to identify the gap and seek areas of improvement.
Stage 5: Keywords Discovery
Wrong keywords will bring no result in SEO. Pick the good keywords, and you’re half-way to success. Our SEO Team will use the data gained from the first four steps, discover relevant long tail keywords, search volume, relevancy to your industry to measure the campaign progress.
We do extensive keyword research – the foundation of SEO — on which the final SEO strategy is developed. This in turn leads to the realistic analysis and accurate predictions on the market in which your business operates.
Stage 6: Information architecture and user experience (UX) review
Google wants to most relevant information, flawless experience to its users. Websites with poor navigation structure, insecure websites, irrelevant content, and speed performance fail to achieve high ranks in search engines. While investing in Search Engine Optimization, make sure your website is mobile-friendly, offer relevant content to users and don’t take much time to load on browsers.
Stage 7: Onsite optimization
On page optimization refers to a set of activities that can be performed on your website. Our SEO team will perform On-page SEO based on data derived from the first 6 stages. You can find few On-page SEO Factors which include (but is not limited to):
- Meta data optimization
- Implementation of new URL Structures
- Internal anchor text optimization
- Alt tag optimization for images
- Canonical tags (checking, implementing or removing)
- 301 redirect implementation
- Removal of 404 errors
- XML Sitemap
- Robots.txt implementation
- Analytics and webmaster account setup
- Website Speed optimization
- Correction of the faulty front-end code
Stage 8: Schema Markup
Our SEO team will implement schema markup on your website based on your business type and products or services including local business, address, contact no, time on your website. This will help your website to get featured on rich snippets on Google result pages.
Stage 9: Content Strategy and Development
Content is the heart of SEO campaign and to rank your keywords we need high quality contents. Our Search Engine Optimization experts will help you in developing the content strategy and develop the content. Our SEO service includes removing the duplicate contents and structure the contents by focusing on user intents.
Stage 10: External backlink analysis
Earlier, back links were the only factor for Off Page SEO and most SEO companies end up focusing on link count without focusing on quality of the websites. Later on Google introduced the Penguin update and such websites were badly impacted with Google penalty.
As a SEO service provider in Pune, our SEO experts will analyze these poor links and remove or disavow such spam links from the various websites to avoid any penalty and Spamming Google.
Stage 11: Internal link analysis
We will review your website pages internal links and create a silo page structure to ensure the proper distribution of link juice to the main web pages.
Stage 12: Local Search Optimization
If you are searching for SEO company in Pune or a dentist in Pune or running a brick and mortar business or serve customers in specific cities or towns, Local SEO there to help you to outrank bigger companies. We will optimize your business on Google Local Business Listing and keep it updated for your customers.
Phase Two
After completing phase one activities, our SEO team will implement off-page SEO campaigns to improve your domain authority and your website trust score. Our focus would be always on using high quality link building/ online PR/ content distribution and structured data.
1. Link building
For any SEO company, link building is the most effective Off-Page strategy and we are good at this. We can build high quality links to your website using content outreach campaigns, publishing articles on high PR ranked websites.
Link building helps in building brand image and enhance brand recall value.
2. Content creation
Google always prefer websites with rich and quality contents. We can develop high-quality contents with the help of our experienced Search Engine Experts and domain expert content writers. Our content strategy will include text contents, images, infographics, white papers, case studies, and videos.
3. Social media
Without an active Social Media Presence, your SEO will fall flat. Our digital marketing professionals will help you to setup accounts on different Social Media platforms. These accounts will be constantly monitored and updated with the latest posts, images and activities undertaken by your company. You need to have an active social media presence before you can expect to encash in the potential buyers. For more detailed info on how we do it, contact our SEO consultants.
4. Ongoing analytical review
Once your website starts ranking well on the first page of Google, your competitors will try to pull you down and replace you. Our SEO experts will closely monitor website traffic, new Google updates, your competitor’s SEO strategies and keep you ahead of the competition on SEO landscape.
5. Ongoing conversion rate optimization (CRO) and UX optimization
Keyword ranking is crucial for SEO but there is more than keyword in digital marketing. Our Digital Marketing team will monitor traffic on various parameters like Geography, user flow, user demographics etc, and keep improving the website conversion ratio to convert visitors into business inquiries.
If you are interested in knowing more about our SEO services or our SEO Company please do not hesitate to get in touch with our SEO consultants. You can also refer to our FAQs section on this page to understand more about offerings.